Search Engine Optimization (SEO) is a form of marketing focused on growing visibility in organic (non-paid) search engine results. Don’t Miss: 10 Best Schools to Get Digital Marketing Training in Abuja. You need to develop an understanding of unique copywriting, color psychology, analytics, and visual marketing to improve your social media skills. Vocational skills in this article are also handwork skills because they require undergoing training for you to be proficient in them. Read more: How To Start A Web Design Business in Nigeria. There are 26 modules to explore, all created by Google trainers, packed full of practical exercises and real-world examples to help you turn knowledge into action. Looking for the best digital marketing training in Lagos Nigeria? google_ad_height = 600; 10 Best Digital Marketing Skills to Get Jobs Faster in Nigeria, 15 places to work with a Biology degree in Nigeria, Nigerian Navy Recruitment 2021: Application Form Portal, Requirements and Guide, How To Get Started On Your Writing Career With A Full-Time Job. As a modern-day digital marketer, you need to understand and appreciate the difference between UI and UX. Companies today are going digital. SAP training Nigeria and its prices Companies who have websites, blogs, and social media accounts are constantly on the lookout for content writers and creators who can write relevant content that will generate traffic for their online outfits by drawing in and engaging their target audience. Today thousands of Freelan. As such, in the digital marketing world today, companies are looking for skilled UI/UX designers who can give their audience that unique online experience to keep them hooked and engaged. Login information Start your free digital training. Start learning. For anyone who has frantically tried to rewrite a paper at the last minute because … Video Editing: Video editingis the process of manipulating and rearranging video shots to create a … MOOC, online courses and other edtech to be accessed through mobile phones has great potential in Nigeria. United Way Greater Nigeria, in partnership with JASS Academy, has trained about 30 unemployed youths on digital media skills to reduce the unemployment rate in the country. According to recent statistics released by the National Bureau of Statistics, the labour force population (i.e those within the working-age population willing, able and actively looking for work) increased to 80.67 million from 79.9 million in the second quarter.The report stated that the number of unemployed persons increased by 555,311. If you’re adept at marketing with social media, then opportunities abound for you to earn through your skills. Digital Marketing Automation. (SEM is more of paid ads on search engine websites like Google & Bing.). A good number of this population being youth between the ages of 18 and 35. Email marketing has one of the highest returns of any digital marketing technique. Any action taken as a result of information, analysis, or advertisement on this site is ultimately the responsibility of the reader. 10 Websites To Find Freelance Writing Jobs. 10. They write engaging content, advertise, put up relevant graphic content, as well as engage customers, all on a company’s social media platform(s). Just ask some of the top bloggers today and they’ll tell you what engaging, relevant content can do for your outfit. Lastly we come to social media, which is the one of today’s most valuable digital skills that doesn’t require you to learn programming. Those who consistently succeed are those who are best at learning new skills. Become a Certified Digital Marketer. Read More: How to Make Money as a Freelance Writer. If you’re skilled at web designing, then it’s time to start earning from your craft in the digital marketing field. Google on Wednesday announced that it has reached the one million milestone in its Digital Skills Africa programme. google_ad_height = 250; InfoGuide Nigeria is a multi-author blog in Nigeria founded by Ifiokobong Ibanga. There is a popular business saying that says nothing happens until someone sells something. Subscribe to our mailing list and get interesting stuff and updates to your email inbox. Some of the success stories of the programme were unveiled at an event which took place at George Hotel, Ikoyi, Lagos. The year, 2019 is fast approaching and digital marketers are advised to tighten their seat belts while new entrants into the digital marketing field, on the other hand, are compelled to acquire any of these 10 Digital Marketing Skills Nigerian Companies are Hiring in 2019. Read more: Step to Start Vlogging in Nigeria and Make Money with YouTube. Read more… Terms of Use. Search engine marketing involves putting up paid ads on search engine platforms like google and bing in order to generate brand awareness, traffic, and patronage. Affiliate Marketing is one of the biggest and co, These days, real estate is considered to be one of the most profitable and growing businesses. My recommendation for learning more about PAAS online: Google Cloud Platform or Heroku. The Odin Project is an open source project that pulls from curriculums all across the web to give you the tools it requires to become an employed web developer, including a portfolio of projects on Github. What are the consequences of copyright infringement? Email marketing is the act of sending a commercial message, typically to a group of people, using email. Your story isn’t just what you tell people it’s also what they believe about you based on the signals your brand sends. 10 Best Schools to Get Digital Marketing Training in Abuja, How to Become a Professional Digital Marketer in Nigeria, How To Start A Web Design Business in Nigeria, Email Marketing in Nigeria: 13 Methods to Build Email List for Marketing Purposes in Nigeria, 10 Steps to Grow Your Business with Digital Marketing, Digital Marketing: 4 small-scale strategies that give great results, Step to Start Vlogging in Nigeria and Make Money with YouTube, How To Start Graphic Designing Business In Nigeria, 4 Ways You Can Use Social Media to Grow your Business. Most businesses will rely more heavily on marketing automation tools, which means their digital marketing team must be skilled in various marketing automation tools like HubSpot, Buffer, Marketo, and Pardot. 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Brand storytelling involves the use of narrative storytelling to keep a company’s audience engaged, boost the company’s brand awareness, and improve their patronage. Google Digital Skills for Africa Online Training – Click here to Register and become Certified IT person. It helps you take control of the future. The author may or may not have a financial interest in any company or advertiser referenced. Access our library of free lessons to begin learning practical digital skills. Why? If you are curious about a career in computers, this course promises to take you through to the other (employably skilled) side in about 1000 hours. The need for digital marketing skills has never been higher, yet the digital skills gap has never been wider. google_ad_width = 300; If you’re looking for a digital marketing skill to learn and you enjoy writing, are creative, and have a strong command of the English language, then it’s about time you try your hand as a creative content creator. List of Digital Marketing Agencies in Nigeria. Consistent and creative content are the pillar of any outfit with a website or blog. This is important to businesses as they want to know what is going on in the market, so they can properly and carefully plan their market strategies, as well as making moves that favour brand awareness, growth and development. Social Media. SEO marketers use their skills to improve a company’s or brand’s visibility on a search engine page, and thus, improve traffic, brand awareness, and patronage. Here in this post, we’ll look at the most lucrative digital marketing skills in Nigeria that will help you get jobs with top employers fast. You can learn basic HTML/CSS skills required as a digital marketer on websites such as Codecademy, TreeHouse etc. So if you’re looking for digital marketing skills to learn, then the ones above are some of the most popular in demand today. Whether it’s creating a mockup of a landing page or Photoshopping a shareable image, a little design skill can go a long way (and make you more attractive as a marketing candidate). Companies and brands are utilising digital marketing skills and strategies to boost their traffic, awareness, and patronage. 10 Best Digital Marketing Training Providers in Nigeria This is, therefore, a very important digital marketing skill you could learn because If you’re skilled at SEO marketing, opportunities abound for you to earn in the digital marketing field, as companies are in need of your skills to boost their brand. Your email address will not be published. A brand story is more than content and a narrative. The good news about learning Digital Marketing is that you can work for others, and still work for yourself simultaneously. This is where SEO marketers come in and why they highly sort after. Social media marketers handle social media accounts of companies and brands and help improve brand awareness, traffic, and patronage through their skills. Read Also: How to Become a Professional Digital Marketer in Nigeria. It goes without saying, therefore, that … In this article, you will learn the best digital marketing skills in Nigeria. Digital Skills for Africa program is a type of foundational digital marketing course that is developed by Google to start students off on the right path to success. Read more: 7 Tips Get a Social Media Job in Nigeria. More and more companies are following the trend of building an internet presence for their brands, promoting their products and services online,  and generating revenue in the process. Dear Friends, Most employers in Nigeria today, says the problem is not the lack of jobs for applicants but that many youths in our country are not employable due to lack of skills. Business Development. Companies looking to boost their traffic and brand awareness are constantly on the lookout for skilled search engine marketers to hire. The most important skill in digital marketing is web data analytics. Let us tell you all about them. Filter lessons and choose one that best fits what you would like to learn. The process is similar whether you choose to advertise with Google or Bing—which also drives search advertising for Yahoo. Follow us on Twitter or visit our Facebook page for more resources to grow your business online. Search engines are the primary method of navigation for most internet users. Want to do something cool in 2020? It difficult to keep up with the demands of all the digital marketing techniques and skills shared in this post without any form of automation. He is able to create job opportunities for people in Lagos Nigeria. This is one interesting Information Technology area that can land you a job even outside Nigeria. — Ian Rowden. As a digital marketer in Nigeria, you need to acquire some digital marketing skills which will help you to sell your products and services very fast. If you’re among those people looking for digital marketing skills to learn but you’re currently unsure which of them pulls the market, then this article is for you. They are different skills and functions and have a specific role to play in creating a superlative customer experience. Over 500,000 Africans have received training that will enable them to build businesses, create jobs and boost economic growth across the continent.For people who are unable to attend face-to-face training sessions and who want to acquire digital skills in their own time from their own phone or computer, Google is launching a new Digital Skills Africa online portal. However, many companies who know their values are constantly on the lookout for professionals who are skilled at writing catchy emails to their customers and prospective clients. 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